New plant-based teabagsThis is the bit we’re most proud of! All our teabags are now biodegradable and can be put in your local council Food Waste bin for composting. We have worked around the clock to make the change and are thrilled that we have taken this important step. In the process, we have also removed the plastic film that used to wrap the box of tea. You will notice that we now have a foil pouch inside which contains the teabags. This pouch will keep the tea extra fresh. It’s currently recyclable along with plastic bags at larger supermarkets, but we are running trials with new materials at the moment... so watch this space!
New designsOut with the old, in with the new! Our iconic packaging has been updated to have rooibos (or redbush), our favourite wonder plant, right at the heart. And can you spot our newest member of the Tick Tock family? It’s the beautiful Cape Sugar Bird, whose silvery birdsong can be heard across the rugged mountains and open skies of the Cedarberg in South Africa, the only place on earth where rooibos can grow.
New boxesYou might notice too that we have a different shaped box. Yes, our 40-teabag format now comes in a rectangular box, instead of the familiar cubes. One of the main reasons for this is that we’ve done away with the old plastic wrapper which was there to keep the tea fresh. Instead, the teabags are now sealed in a foil pouch which means your tea will remain full of flavour and full of rooibos goodness.
For those rooibos superfans who can’t get enough of the smooth rich taste of rooibos and all its naturally caffeine free health benefits, our 80-teabag box is now more compact too and will take up a lot less room in your cupboard. All ready to be enjoyed at any time - morning, noon and night. And there's more to come!
If that wasn’t enough, then we’ve got some more things in the pipeline. For news on all our exciting projects, sign up to our newsletter in the footer below.
Discover our full range of rooibos tea. You can also buy Tick Tock in all major supermarkets.
More rooibos tea blog posts
What does rooibos tea taste like?
What are the benefits of redbush tea?
Redbush tea and caffeine