• Who we are

    A little bit about us and our Tick Tock values.

  • 2. Generation game

    Our story starts with Benjamin Ginsberg. He pioneered rooibos over 100 years ago, before his son, Henry Charles, built it up into a thriving tea concern. Henry Charles passed on his passion to his own son, Bruce, who in turn introduced Tick Tock and many other speciality teas to the UK.

    Today we are still a family affair, with Benjamin’s great granddaughter, Georgia, proudly at the helm.

  • Today, we have proudly become one of Britain’s favourite independent tea brands and our iconic pack can be found brightening up kitchen cupboards everywhere.

  • 3. Family Values

    As a family company, we believe in honesty, integrity and sustainability. We never use artificial additives, GM crops, or chlorine-bleached teabags. We always trade fairly with all of our tea suppliers, building lasting relationships and encouraging environmentally sound agricultural practices. We believe in protecting the heritage of these tea-growing areas for generations to come.

Added to basket!